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Regal GS Hits 162 mph at Nevada Open Road Challenge
2012-05-21
ELY, Nev. – A pair of Buick engineers piloted a stock Regal GS luxury sport sedan to a second-place finish in the 135-mph class of this month’s Nevada Open Road Challenge, finishing within 0.4 seconds of their 40-minute target time.
Regal GS Seeks Repeat Performance in Open Road Rally
2012-05-14
DETROIT – The 2012 Buick Regal GS sport sedan, along with two Buick engineers, will compete in the Nevada Open Road Challenge on May 20 seeking to repeat a class victory in the event.
Behind the Scenes of Marisa Miller’s Buick Commercial
2012-05-09
DETROIT – Supermodel Marisa Miller hits the airwaves in the latest Buick commercial in a campaign that so far has featured basketball player Shaquille O’Neal being impressed by the LaCrosse luxury sedan’s legroom and actor Ving Rhames using his mastery of intimidation to benefit from the new Experience Buick lease option.
Behind the Scenes of the 2013 Buick Enclave Design
2012-05-04
DETROIT – In the design world, improving a successful product can be a bigger challenge than starting with a clean sheet. The Buick Enclave, the industry’s top-selling three-row luxury crossover, also carries the weight of being the originator of the brand’s current design philosophy.
Buick Sees Opportunity in Key Segments and Markets
2012-05-02
DETROIT – Buick’s product evolution that centers on design and intelligent technology to attract new customers is bringing double-digit sales gains in markets like Atlanta and Nashville.
Buick Hosts World’s-Largest Game of ‘Knockout’
2012-04-16
NEW ORLEANS – As the nation’s top men’s basketball teams competed for an NCAA title earlier this month, participants in the Buick Arena at the Ernest N. Morial Convention Center in New Orleans were shooting for a different record book. A total of 422 basketball fans completed the world’s largest game of “Knockout.”
Early Buick Verano Customers Raring for Red
2012-04-12
DETROIT – Buick Verano sales continue to trend upward, with nearly 2,500 sold in March, the luxury sedan’s best month yet. Early trends show the Verano is bringing new types of customers to the Buick brand.
Buick Buyers Responding to More Efficient Model Line
2012-04-05
DETROIT – Buick’s ongoing renaissance is fueled by distinctive design, an inviting dealership experience and a focus on purposeful technologies like advanced four-cylinder engines and the new gas-saving eAssist powertrain.
Buick Introduces the New 2013 Enclave
2012-04-03
NEW YORK – Buick today introduced the new 2013 Enclave, an evolution of the industry’s best-selling three-row luxury crossover. It offers new styling, new safety technologies, in-vehicle connectivity and a more refined driving experience.
Family Affair: All Buicks Are IIHS Top Safety Picks
2012-03-30
DETROIT – Being the smallest Buick, the Verano faced significant peer pressure to match its larger siblings in safety systems. But the luxury sedan was up to the task, and, as a result, every Buick is a 2012 Top Safety Pick by the Insurance Institute for Highway Safety.
Buick Achievers Names First Four Scholarship Recipients
2012-03-29
DETROIT– The Buick Achievers Scholarship Program announced today the first four of its 100 National award winners for 2012, including the first current undergraduate recipient of a Buick Achievers Award under a new program expansion..
PATAC Opens Climate Wind Tunnel in Shanghai
2012-03-27
SHANGHAI – The first climate wind tunnel operated by a Chinese joint venture automotive partner opened today at the Pan Asia Technical Automotive Center (PATAC), GM’s automotive engineering and design joint venture with SAIC in Shanghai. The facility will support the development of conventional and new energy vehicles by PATAC and Shanghai GM.
Experience Buick Gives Customers All-Inclusive Luxury
2012-03-14
DETROIT – Buick is announcing a new initiative that supports the brand’s mission to redefine itself as a modern luxury automaker and leader in customer satisfaction. Experience Buick offers the security and convenience of a 24-month lease that includes routine maintenance, an OnStar Directions and Connections plan and SiriusXM radio, all bundled into one simple monthly payment.
Buick Gets Into 2012 NCAA® March Madness®
2012-03-12
DETROIT – As college basketball fans create their perfect bracket sheets, Buick, the NCAA partner of human achievement, launched its own busy month of March at General Motors headquarters on Monday, donating more than 300 pairs of shoes to needy children.
Rising Fuel Prices Driving Buick LaCrosse with eAssist Sales
2012-03-07
DETROIT – The 2012 Buick LaCrosse with eAssist continues to lure customers looking for a spacious fullsize luxury sedan that gets the fuel economy of many compacts. In February, an all-time high one in four LaCrosse buyers chose the eAssist model.
As Sales Growth Continues, Buick Verano Becomes TV Star
2012-03-01
DETROIT – Buick Verano sales continue to grow quickly three months into its public life. On March 11, the new luxury sedan will get the “Celebrity Apprentice” treatment when it is the subject of teams competing to create a consumer launch event.
2013 Buick Enclave Teased Ahead of New York Reveal
2012-02-29
DETROIT – The redesigned 2013 Buick Enclave will debut at the New York Auto Show on April 4, 2012. A rendering of the new luxury crossover’s new cabin released today previews the changes to come, which include industry-exclusive safety technology and modern design updates. Full information will follow in the coming weeks.
Performance Tech Helps Make Buick Regal GS User Friendly
2012-02-29
DETROIT – Some of the same technologies that make the 2012 Regal GS sport sedan the brand’s top performance car contribute to the stability and comfort that defines Buick.
Buicks and Hollywood Have Long History Together
2012-02-23
DETROIT – Since the days when the silver screen showed moving pictures in only black and white, the Buick brand has been a part of memorable moments in theaters.
Buick Encore Packs Big Storage in Small Footprint
2012-02-20
DETROIT – When the Buick Encore small luxury crossover goes on sale in early 2013, it will define a new market segment in the United States. But small doesn’t mean cramped when it comes to storage.
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GM China Casts Magnesium Prototype Part
SHANGHAI – The General Motors China Advanced Technical Center today announced that its micro-foundry and formability lab successfully completed the initial low-pressure casting of a magnesium part, a milestone in lightweight automotive materials research.
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